Advertising Balloons – Business Marketing Magic


Advertising Balloons – Business Marketing Magic

Advertising Balloons

In today’s technological age, it can be easy, and cheap, to run advertising campaigns based solely online, relying on random clicks and searches to bring customers to your business.

advertising balloon with custom logo

7 ft. Advertising Balloon with logo: $533.00


However, you’re only ever going to engage those people who go online, and who are willing to click and follow advertising links, something that people are less and less inclined to do. What is needed is a way of catching people’s attention out in the real world, and one of the best ways of doing this is through advertising balloons.  These have been used to great effect by some of the biggest businesses, and are most commonly employed as free gifts to young children to walk around with. Strangely, if you asked a parent to hand out flyers or information brochures about your company, they would most likely say no, but handing their child an advertising balloon with your logo on is fair game, even though the end result is the same. Part of the reason for this is that is incredibly hard for people to say no to free gifts to their children, as they don’t want to be seen as cruel or uncaring to you or their children.

Advertising balloons do have their drawbacks though. You need to make sure that you have an instantly recognizable logo or brand name, or at least one that will stick in the mind. Balloons will only be seen in passing, so it can be hard to put your contact details on the balloon for people to make a note of quickly. Also, they can be quite expensive to order, and filling them with helium can put the cost up quite high. The danger of not filling them with helium is that they trail behind the child, rather than riding high at an adult’s eye level.

Advertising balloons will work marketing magic for your business!


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Giant Balloons for Business Promotions


Giant Balloons

Many different methods have been attempted by different companies for brand or product marketing and promotion from time to time. One of such different methods used currently is giant balloons. Giant balloons are being used mainly for celebrations, nowadays balloons gets more attracted when it is used for advertising. Now different forms are available for balloon advertising. They are hot air balloons and advertising blimps, cold air inflatable and hand held balloons.

giant balloon

Hot-air balloon shape giant 9.5 ft. helium balloon

A hot air Balloon is very expensive option but is very spectacular. Advertising blimps are similar to hot air balloons, but it is more easy to use than hot air balloons. A cold air inflatable remains on the ground itself. But it cannot cover a big area as it is on the ground. But hot air balloons once it is up in the sky, covers a larger area. For small business, as it has to be targeted to a local group of people, handing out balloons can be used. All three types are now available in different sizes and shapes. The best choice can be made considering the attributes like budget, type of business, target market etc.

advertising blimps

17 ft. advertising blimp with lettering

Advertising Blimps


Balloon advertising is surely a different technique than all the traditional methods. This method is mainly used because of its less investment and affordable price. Also the balloon in the air, if it is done perfectly, will attract the attention of every one irrespective of the age. It will give better brand recognition of the product. But one of the problems with this is it is not easy to target the market. For example, suppose you are a student’s engineering tool kit manufacturer. Surely you have to reach the engineering students to get a better sale. But if you use balloon advertising in this case, it will not be that effective. That is, this method works well only for some types of business.



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Inflatable Advertising Man



Inflatable Advertising Man

Inflatable Advertising Man: Catch the Eye and Keep The Customers Coming
There are many methods of advertising but few are as dynamic as a floating balloon. The idea might seem too simple to be of value to many but it is a time tested business tactic. Balloons catch the eye and capture the imagination. This is especially true when that balloon is a custom creation such as the inflatable advertising man.
inflatable advertising man

Inflatable Advertising Man – Monster Dancing Balloon

They are seen frequently at auto dealerships, state fairs, and tire service centers. The inflatable advertising man is a large balloon that resembles a human being. Sometimes these balloons are completely inflated and float above a business. At other times they are designed to only be filled while a fan is running so that they flicker and wave wildly in the air. Either way they are seen as an interesting and quirky way to draw attention to a business.
inflatable dancing man

Inflatable Advertising Man – Dancing Balloon

Dancing Man Balloons

Inflatable advertising man comes in many shapes and sizes. They can be a blue collar worker, an office worker, or even a cartoon character. Some people even license popular cartoon and animation characters and have balloons custom made. No matter what the individuals choose to do the end result is a dynamic, sometimes wacky, custom made balloon that draws in customers simply to see it up close.
A few notable methods of using an inflatable advertising man include being used in a parade, floating above a business, or even trailing behind a blimp. There are many businesses that might benefit from an inflatable advertising man. They are seen most in the automotive industry but they can be used for places such as bakeries, trendy clothing shops, and even for a children’s hospital. The latter usage might even be one that occurs solely for charity drive purposes.
air dancers

Dancing Balloons

When people choose to use an inflatable advertising man for their business purposes they are choosing to reach people on a deep meaningful level. Billboards and newspaper advertisements work well, but they rarely capture the imagination in the way that balloons do.


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